Motto

Poland

Ada

Zielinska

Design

Typography

Bio

Ada Zielińska is a graphic designer and illustrator who blends modernity with 70s and 80s nostalgia.

A graduate of Interior Design at the Academy of Fine Arts in Warsaw and Graphic Design in Gdańsk, she now teaches at the latter.

She has exhibited in Poland, Germany, Spain, the USA, and Japan, and collaborated with brands like Adobe, Netflix, Levi's, Spotify, Domestika, and institutions like the National Museum in Gdańsk.

Clients

Adobe, Netflix, Spotify, Levi's, The North Face, Domestika, Nature, New Scientist, Fast Company magazine

Awards

30/30 Awards, Decibels of Design, KTR Awards, Polish Graphic Design Awards

More Speakers and Mentors

Ada

Zielinska

People from other countries might not know that the design culture in Poland is deeply rooted in both tradition and innovation. The iconic Polish School of Poster, which emerged in the mid-20th century, remains influential, known for its unique blend of surrealism, symbolism, and minimalism. Another lesser-known aspect is the role of graphic design. While Polish posters have gained international recognition, graphic design, including elements like logos, packaging, and printed materials, has only recently been rediscovered and appreciated. Polish graphic design icons such as Karol Śliwka, Jerzy Treutler, and Roman Duszek are behind these influential works.

Patryk

Hardziej

In Poland after World War II, many designers were active in creating graphic symbols. Due to specific political conditions, these projects could be much more free and artistic than in the West. Besides the Polish poster, it is the graphic symbol that is particularly noteworthy when it comes to design in Poland.

Daeki

Shim

It's not unique to Korea; a one-sided relationship has no future, so please work with people who respect and acknowledge each other's value.

Zofia

Dzierzawska-Bojanowska

Polish design history has been very tumuluous and directly related to the country's history and political systems.

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