Motto

Idea first, design second.

Poland

Oksana

Shmygol

Design

graphic design, logo design, editorial design, packaging design

Bio

A graphic designer and creative director, a partner at Studio Otwarte (based in Krakow, Poland), which she has been co-creating for over 14 years. Specialises in branding, editorial and packaging design. She has worked on visual identities for a wide range of brands of different sizes and profiles, as well as for cities and cultural institutions and many award-winning branding projects.

She is also a University lecturer, online and offline workshop leader and a speaker at Polish and international conferences.

Clients

Unit8, City of Rybnik, City of Racibórz, Ringer Axel Springer, Jewish Culture Festival, Ludowy Theater

Awards

3x 2024 Golden Pin Design Award Mark Winner, Red dot, 2x European design awards, 2x Type Directors Club Awards, Polish Project of the Year, Polish Team of the year 2020, 11x Polish Graphic Design Award, 9x Ad Creators Club (Poland)

More Speakers and Mentors

Te Ming

Wang

Taiwan's design culture integrates influences from diverse cultures, including Chinese, Japanese, Western, and indigenous elements, creating a unique and multifaceted style. Additionally, Taiwanese designers emphasize refinement and intricacy, often incorporating local cultural elements such as temple fairs, calligraphy, and traditional crafts into their designs, highlighting cultural heritage. The design industry in Taiwan is closely linked with the technology sector, demonstrating competitiveness in UI/UX design and smart product design. These characteristics may not be fully understood or recognized internationally. Furthermore, Taiwanese design is often influenced by social and political contexts, reflecting concerns about issues such as the environment and local identity.

Yui

Takada

The typsetting is unique. The ability to use hiragana, katakana, kanji, and alphanumeric characters in both vertical and horizontal writing is, we feel, unique in Japanese design culture.

Youl

Joe

History of Korean design and Hangul(Korean Letter), conservatism of Korean culture.

Ksawery

Komputery

Poland's design culture is deeply rooted in its rich history and traditions, blending modern aesthetics with folk art. One aspect that people from other countries might not know is the strong influence of Polish Poster Art, which emerged in the mid-20th century and is characterized by its unique combination of simplicity, bold colors, and surreal elements. Additionally, Polish designers often draw inspiration from the country's turbulent history and diverse architecture, creating works that are both innovative and reflective of Poland's cultural heritage.

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