Designers in Seoul
Designers in Tokyo
Designers in Taipei
Column Four

Strategy, Visual Design, Visual Identity, Market Acquisition, Hero Campaign
I come from Slovakia, where my journey in design began. After honing my craft through studies, I set out to explore the world, working in Prague, Taipei, and eventually Tokyo. Tokyo, with its unique blend of tradition and modernity, became the place where I could challenge conventions and push boundaries. Starting with a small design studio in Shibuya, I spent a decade refining my craft, digging deep into what makes brands resonate on a human level.
My work isn’t about flashy titles or buzzwords; it’s about getting to the core of what truly matters. I believe that design is more than aesthetics—it’s about creating value that speaks to people on a fundamental level. Over the years, I’ve built a reputation for cutting through the noise and delivering work that doesn’t just look good but makes a real impact. Whether working with clients or developing in-house projects, my focus is on authenticity, purpose, and making design work for real people in the real world.
Through my journey, I’ve stayed true to the values that drove me to start in this field: a relentless pursuit of meaningful work and a commitment to making a difference through design. My path from a design studio in Shibuya to a key figure in the world of brand consulting isn’t just a career trajectory; it’s a testament to what can be achieved when you stay grounded in your principles and keep pushing the boundaries of what’s possible.
VOLVO, ISUZU, UD TRUCKS, GRAMMARLY, CURAPROX, BENTLEY

Polish design history has been very tumuluous and directly related to the country's history and political systems.

I have the impression that design culture in Poland has been changing in a good way over the last few years. Increasingly, clients see value in what we do and appreciate it. Of course, there will also be people who do not fully value our work, in which case it is better to let such a project go.

Though this is about illustration, I think there is a tendency to prefer narrative and explanatory elements over visual (graphical ) interest. (But maybe things have changed a bit recently?)

Many people think we Germans are perfect. What nonsense!